https://www.duolingo.com/nickguyrees

How does Duolingo make money?

I am entirely new to the Duolingo site. I haven't seen any for-pay services or advertisements, so I'm a bit curious what the business model is.

6 years ago

106 Comments


https://www.duolingo.com/lgbrf145
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Such a cool idea :D

3 years ago

https://www.duolingo.com/yvonneflaccus
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Wohee! :D I never came across this, thanks! ;) Ah, Duolingo people are just too awesome ;))

5 years ago

https://www.duolingo.com/Aboitier

This is incredible, such a powerful mind

3 years ago

https://www.duolingo.com/lazo_plazo

Insane and completely beautiful!

2 years ago

https://www.duolingo.com/nickguyrees

First off, that is outrageously brilliant and you guys are awesome. Secondly, is it safe to assume the translations are then sold to companies, and this is how duolingo maintains server costs, salaries, etc.?

I'm not trying to be all "grr, big bad company that makes money." I'm just curious.

6 years ago

https://www.duolingo.com/LAURADuhhh

eh d wow

1 year ago

https://www.duolingo.com/rms106
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Thanks for this! I had no idea!

4 years ago

https://www.duolingo.com/brelisabeth

That's so amazing!!! Flipping the business model, imagine what we could build!

3 years ago

https://www.duolingo.com/-JJW
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I know I'm a bit late to the game, but this outrageously good. Well played.

4 years ago

https://www.duolingo.com/StefanoZakher

This is literally a genius idea, i would have never thought about a business model similar to this one. Respect!

3 years ago

https://www.duolingo.com/LAURADuhhh

soo?

1 year ago

https://www.duolingo.com/soner67

Nice system.Thanks to everyone contributed.

3 years ago

https://www.duolingo.com/Daneriba

Brilliant!

2 years ago

https://www.duolingo.com/eybcanli

yeah, brilliant

2 years ago

https://www.duolingo.com/Melkhider

Oh my god. o.o

2 years ago

https://www.duolingo.com/kyrafaulkner

Thanks for the link!

2 years ago

https://www.duolingo.com/seichi

This is great. And I started thinking that a good way to pay doulingo back is by learning and it's actually beyond great!.

1 year ago

https://www.duolingo.com/KhuChunSiang
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So, we are helping translate website like recaptcha did or make a better translator(?) that is great, this my first time to hear about it although I'm using Duo for years, but it didn't explain how Duolingo work in today's monetary-market system.

After I know this truth, I went to the "about" link on Duolingo web, it didn't talk about this project and it's hiring employee, so you Duos have some special fund from...?

1 year ago

https://www.duolingo.com/bsemco
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nice

1 year ago

https://www.duolingo.com/ogbb23

In the forbes article it says:

Duolingo’s primary way to make money right now is through its web browser version, though 4 out of 5 users are playing on their phones. The company makes money by crowd-sourcing pieces of translation done by its students and selling them to companies like CNN and BuzzFeed.

No idea what that means in real terms though

4 years ago

https://www.duolingo.com/Dappernaut

They're selling data. Although, unlike most websites, it's not data we don't realize we're giving.

4 years ago

https://www.duolingo.com/euFelipeMoreno

That's brilliant.

3 years ago

https://www.duolingo.com/tcpsilva

what do you mean? do we realize we are giving away data to them? what kind of data?

3 years ago

https://www.duolingo.com/skyrocks93

No he's saying most websites make money off of the data like what browser you're using, and what websites you visit. Which most people don't realize is being recorded. But duolingo is making money from data that is freely given to it by the users like translations for sentences.

3 years ago

https://www.duolingo.com/Georgia406933

If you use immersion and translate documents they sell the documents you translate to big companies

2 years ago

https://www.duolingo.com/BBGardener

Literally the most courageous and outrageous business model ever. Dream big or go home.

3 years ago

https://www.duolingo.com/Lewons7
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I think its a pretty good model. It means in order to get paid they have to get the user to a certain level of competency.

3 years ago

https://www.duolingo.com/Mike14621462
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Love languages, but always struggled, until now, DuoLingo is the best tutor ever and I think I tried them all. It's unique combination of alternating tasks and collectible points can keep me engrossed for hours. All the competition are a chore, DuoLingo is a joy.

2 years ago

https://www.duolingo.com/Nithila_S.

Also, would it not cost an outrageous amount of money to create a quality website like this? I don't really get business.

2 years ago

https://www.duolingo.com/Erez417415

how good one must be to start contributing translations ?

2 years ago

https://www.duolingo.com/alexusrose31

HOW!

4 years ago

https://www.duolingo.com/TheAspiredOne

Genius. It runs according to a positive sum game. Love it

3 years ago

https://www.duolingo.com/mikezink95
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That is a great idea! (I really just wanted to comment to see my achievements).

3 years ago

https://www.duolingo.com/RenatoArauj8
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lmao

2 years ago

https://www.duolingo.com/Ravio99

ok im gonna do that too xd

7 months ago

https://www.duolingo.com/Agtucachad
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lol u only have 1 language XD

5 months ago

https://www.duolingo.com/Ricky.stwn

Amazing business model. But please also Consider to open for donation. I would love to buy you guys a cup of coffee!

3 years ago

https://www.duolingo.com/MattMoran01

This makes me wonder if Rosetta Stone is even worth it

3 years ago

https://www.duolingo.com/Georgia406933

no, it's not

2 years ago

https://www.duolingo.com/beingmarina

This is incredible!

3 years ago

https://www.duolingo.com/discaciate
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Indeed! Ultra cool.

2 years ago

https://www.duolingo.com/Ahmad780

WOW that is BRILLIANT

2 years ago

https://www.duolingo.com/Nithila_S.

This is a really great idea, but I'm a bit slow and I don't really get it. If we give a somewhat more fluent and accurate translation that Duolingo does not yet have, would it not process it as incorrect?

2 years ago

https://www.duolingo.com/Cringer_pants

They make money by stealing our Lingots

2 years ago

https://www.duolingo.com/DoodGuy1

lmao

1 year ago

https://www.duolingo.com/Saracondon2

My mind is actually blown right now. This is one of the coolest/smartest ideas I've ever heard. Makes me like duolingo that much more.

1 year ago

https://www.duolingo.com/Miguel946407

It's the most user friendly buisness model i've seen so far

7 months ago

https://www.duolingo.com/EtienneJuneau

That's great! (I just wanted to see my achievements.)

2 years ago

https://www.duolingo.com/DoodGuy1

lmao

1 year ago

https://www.duolingo.com/ShirleyZen1

Thanks!

2 years ago

https://www.duolingo.com/Eduarsaezrubio

Aa 1000.000.000 dollars working dhaaaaaa

2 years ago

https://www.duolingo.com/GaiusTheThief

Completely free and doesn't have to cost money! I'm doing this for class and it is very useful and helpful instead of just using phrases from google translate.

2 years ago

https://www.duolingo.com/GaiusTheThief

Still free...Sweet

2 years ago

https://www.duolingo.com/WillCreech1

I believe they received a grant for the project.

2 years ago

https://www.duolingo.com/olafblitz

GUESS WHAT? I WAS RIGHT! THEY ARE USING ADS NOW! WHAT'S NEXT?

2 years ago

https://www.duolingo.com/Menasheh

WOW

2 years ago

https://www.duolingo.com/Gigibustos123

Thanks Duolingo!!!

2 years ago

https://www.duolingo.com/DoodGuy1

lmao

1 year ago

https://www.duolingo.com/AppuB1

Absolutely brilliant. You guys are awesome.

2 years ago

https://www.duolingo.com/LearningSl1

cool!

1 year ago

https://www.duolingo.com/Jim492302

That is pretty cool.

1 year ago

https://www.duolingo.com/LAURADuhhh

this is nice nice bussines guys thank you for making this website

1 year ago

https://www.duolingo.com/jA4oxYet

That is a REALLY brilliant business model. Well done those guys!

1 year ago

https://www.duolingo.com/Duobimbo
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Duo is a holly owl

11 months ago

https://www.duolingo.com/iPoison1

BOO GET A LIFE

10 months ago

https://www.duolingo.com/Zayna127349

yo yo yo dudes

8 months ago

https://www.duolingo.com/sara223092

Do you have to pay to use duolingo

2 years ago

https://www.duolingo.com/solopipe
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no

2 years ago

https://www.duolingo.com/LAURADuhhh

ulol! \

1 year ago

https://www.duolingo.com/Iago
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You know what? I have absolutely no idea :-/

6 years ago

https://www.duolingo.com/marat.ryndin

Scroll up and you will.

3 years ago

https://www.duolingo.com/Nudelholzi

Hi I'm new to Duolingo. It is so fantastic!

But I also wonder how they earn money. Is it a fact, that they sell the translations (I wouldn't mind). Does anybody have some details?

5 years ago

https://www.duolingo.com/marat.ryndin

Scroll up.

3 years ago

https://www.duolingo.com/ospinar

How do they make money

3 years ago

https://www.duolingo.com/katiaoliveira0

Simple: you guys work for them for free making the courses and once they are ready they will start charging for them! ;)

4 years ago

https://www.duolingo.com/Numan_Binhassan

That's reasonable for me.

4 years ago

https://www.duolingo.com/olafblitz

well right now they are getting people intersested. in a few months they will charge money because they know people like their site. i also read that they will make it 4 times less expensive as rosetta stone

4 years ago

https://www.duolingo.com/superdaisy

Where did you read that they are considering charging? This Slate article says the opposite, though they do not quote (http://www.slate.com/articles/technology/technology/2014/01/duolingo_the_free_language_learning_app_that_s_addictive_and_fun.html)

Quote: Perhaps the most remarkable thing about Duolingo: It doesn’t cost a cent. It’s free to download and, according to 34-year-old co-founder Luis von Ahn, it will be free forever. When von Ahn gushes about his creation, he’s less excited by the idea of yuppie professionals in Manhattan brushing up on their Italian and more enthused about folks in Latin America attempting to improve their socioeconomic status.

Again: according to 34-year-old co-founder Luis von Ahn, it will be free forever.

Also: https://www.duolingo.com/comment/3757736

4 years ago

https://www.duolingo.com/olafblitz

I saw a website that say that they are hooking people. Then they will charge

4 years ago

https://www.duolingo.com/dennis411

It's on the internet. It must be true.

4 years ago

https://www.duolingo.com/nivishsharma

lol

4 years ago

https://www.duolingo.com/DoodGuy1

lmao

1 year ago

https://www.duolingo.com/Kicker4
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Go away Olaf

3 years ago

https://www.duolingo.com/NicholasMo536120

Hello from the future. You are gullible.

That is all.

2 years ago

https://www.duolingo.com/DoodGuy1

lmao

1 year ago

https://www.duolingo.com/OwainGlyndwr

I am new to Lingo and they still aren't charging OlafBlitz .... time to get the crystal ball fixed!

3 years ago

https://www.duolingo.com/solopipe
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a few months? It's September 2016 and still free

2 years ago

https://www.duolingo.com/trfhktyk
2 years ago

https://www.duolingo.com/Georgia406933

it's always going to be free since they make money off translation rather than teaching

2 years ago

https://www.duolingo.com/DoodGuy1

Wow.

1 year ago
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