Konglish is wrong, don't try to think about it too much.

The thing about Koreans is that they like to abbreviate loanwords.

This is actually a word in Korean. It is based on the English word but is now an accepted and incredibly common word in Korean. When that happens, the loan word is often changed, either in form (apartment to 아파트) or meaning (the whole idea of skinship, the words are English, the meaning is not). This can be confusing to native English speakers and you just have to learn their meanings.