"Er wordt nooit meer gespeeld met dit ding."
Translation:This thing is never played with anymore.
I agree, the English sounds impossibly clumsy. I'm stuck not knowing if the original Dutch sentence is just a simple statement - this thing (that used to be played with) is no longer played with (now) - or whether it can be used in the context suggested by NirRL above, and echoed by 'silverthornfire', i.e. a parent declaring that a toy is now out of bounds, for whatever reason. The first context seems to be more about the past, without saying WHEN things stopped being as they were, while the second is more about what is going to be from THIS moment forward. It would be nice to know how the Dutch would change the emphasis in the two contexts.
Er + passive construction (worden + voltooid deelwoord (like 'gespeeld')) is a natural and common way of conveying a general impersonal statement. E.g. "Er wordt aan de straat gewerkt" - the road is being worked on (i.e. they are working on the road(s)), without emphasizing the subject. Other example: "Elk jaar worden er duizenden bomen omgehakt" - Every year thousands of trees are (being) cut down".